Partially translated and notes for specific characters and their games added. The reason for the spoilers tag follows below.
The flower on top of the heads of Sakuya, Chitose, and Mayu indicate that they are or become ghosts through the course of their specific games, but the artist clearly neglected to include it for the other characters in this picture who become ghosts or are ghosts in this picture.
Updated
Kurosawa Rei (Fatal Frame 3)Hinasaki Miku (Fatal Frame 1 version)Asou Misaki and her doll Miya (Fatal Frame 4)1 time, 10 yen (in other words, 10 yen for each capsule toy).Amakura Kei (Fatal Frame 3)Haibara Sakuya (Fatal Frame 4)Amakura Mayu (Fatal Frame 2)Hinasaki Miku (Fatal Frame 3 version) and her cat Ruri Kuze Kyouka (Fatal Frame 3)Yukishiro Reika (Fatal Frame 3)Tachibana Chitose (Fatal Frame 2)Amakura Mio (Fatal Frame 2)Tsukimori Madoka (Fatal Frame 4)Himuro Kirie (Fatal Frame 1)Omikuji (random fortunes).Minazuki Ruka (Fatal Frame 4)ZeroZero is the Japanese name for the Fatal Frame series.Maya (Fatal Frame: Purple Diary)